“Trouble in Mind” will offer 300 discounted tickets for each of its preview performances, in partnership with R&B radio station 107.5 WBLS-FM.
The Roundabout Theatre production will offer the tickets at a price point of $19.57, the date of the play’s intended Broadway debut, in each section of the 740-seat theater. The tickets will be offered through a promotion with the radio station, which bills itself as “the nation’s most recognized Black radio station,” in an effort to broaden accessibility on Broadway.
“Trouble in Mind,” written by Alice Childress, follows a Black stage actor, here played by LaChanze, as she deals with racism and egoism in the theater world. Charles Randolph-Wright directs the production.
Outside of the promotion, Roundabout said it will offer price adjustments to anyone who has already purchased a ticket for a preview performance. Ticket buyers who receive a price adjustment also have the option to donate the balance of their ticket to Roundabout Theatre Company and its programming, which includes a new program intended to diversify the theater canon.
“Trouble in Mind” begins preview performances at the American Airlines Theatre on Oct. 29, with an official opening scheduled for Nov. 18.
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